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Good Earth Garden Market in Potomac, MD created an “Espoma-Tone 101” guide that answers customers’ biggest fertilizer question on the spot — which one do I need? — turning education into an easy sale.

Tallahassee Nurseries in Tallahassee, FL is running an ongoing fall veggie video series, showing followers exactly how Espoma Organic Mushroom Compost and Land & Sea Gourmet Compost fit into each step of the process.

Plant Sensation & Co in Monroe, GA shows the power of a personal endorsement, telling customers they’ve tested Espoma Organic products themselves before recommending them.

Cane Row Nursery and Landscaping in Broussard, LA breaks down exactly why Espoma Organic Bio-tone® Starter Plus belongs in every planting hole — simple, clear messaging that turns a product feature into an easy sell.

Huckleberry Knob Nursery in Rustburg, VA shares their best tips for cactus planting success, highlighting Espoma Organic Cactus Mix as the porous, fast-draining soil that helps it thrive.

Millbrook Garden and Stone in Millbrook, NY ran a “Greener Gardens, Cleaner Planet” promotion with 15% off all Espoma products — a simple way to turn a sale into a moment about the brand’s values.

Boulevard Flower Gardens in South Chesterfield, VA shows how a seasonal product like fall strawberries can double as an easy tie-in for Espoma Organic Berry-tone® — pairing the sale with the care tip customers need to succeed.